Email Campaign Trigger Words to Avoid

 

Avoiding spam trigger words in your email marketing campaigns is crucial to prevent your messages from being flagged as spam by filters. Here's a list of common spam trigger words and phrases, along with alternatives you can use to ensure your emails are more likely to reach your recipients' inboxes:

  • Spam Trigger Word: "Free"
    • Alternative: "Complimentary," "Gratis," "At no cost"
  • Spam Trigger Word: "Buy now"
    • Alternative: "Purchase today," "Get it today"
  • Spam Trigger Word: "Limited time offer"
    • Alternative: "Exclusive offer," "Special promotion"
  • Spam Trigger Word: "Act now"
    • Alternative: "Take action," "Seize the opportunity"
  • Spam Trigger Word: "Cash bonus"
    • Alternative: "Financial incentive," "Money reward"
  • Spam Trigger Word: "Guarantee"
    • Alternative: "Assurance," "Promise," "Certainty"
  • Spam Trigger Word: "Risk-free"
    • Alternative: "No risk," "Safe and secure"
  • Spam Trigger Word: "Save up to"
    • Alternative: "Discounts of," "Savings of"
  • Spam Trigger Word: "Winning"
    • Alternative: "Succeeding," "Achieving"
  • Spam Trigger Word: "Prize"
    • Alternative: "Award," "Reward"
  • Spam Trigger Word: "Congratulations"
    • Alternative: "Celebrate," "Hooray"
  • Spam Trigger Word: "Cheap"
    • Alternative: "Inexpensive," "Affordable"
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